As a student studying PR, I am constantly studying the newest sources and mediums that are being used by PR practitioners to reach their publics. Low and behold, social media is continually shooting to the top of the list of contenders. When researching how people in PR should "Pitch" to influential bloggers, the tip that seemed most prominent amongst bloggers themselves is: Don't pitch, Personalize. As stated in an article I found while research … Read More
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